Case study · B2B SaaS / Adtech
B2B SaaS Lifecycle Email Programme
A six-email programme for a B2B adtech platform in a regulated industry: case studies, feature announcements, win-back and a technical newsletter — compliance-aware throughout.
The emails
Real designs, straight from the programme.
What made it work
The approach.
Clean B2B design system across every email type
Case-study format that sells without shouting
Churned-client win-back sequence
Regulated-industry compliance awareness baked in
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This programme combined custom email design with hand-coded HTML development — the same end-to-end service we offer every client, from £95 per email.
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